How to post activities that get you noticed

The difference between an activity people scroll past and one that earns kudos, comments, and a growing community comes down to five things you control every time you hit upload: the title, the description, the visuals, the numbers, and how you handle the moments that matter most.

Here's how to make each one work so the whole story of your activity shows, not just the start line.

Before anyone sees your splits, your photos, or your effort, they see one line: your title. It's the difference between someone scrolling past and someone stopping to read. It doesn't need to be polished or clever – it just needs to be yours. "Morning Run" tells them nothing. "First 20-miler since the injury" tells a story they want to follow.

It takes a few seconds, and it changes how your whole activity lands:

Here’s three things make a title land: 

1. Be specific and share what actually happened during your activity.

2. Raise the stakes and include why it mattered.

3. Let some emotion through and tell people how it felt.

You don't need all three – one beats none.

It works in any sport:

• First 20-miler since the injury

• Finally held 300W up the climb

• Stopped for coffee. Twice

• The views did most of the work today

• Social hour with my fave run club

• 5am pool, empty lane, new PB

• Leg day I almost talked myself out of

• Tried my first Hyrox (and survived)

• Waited three hours for ten good waves. Worth it

• First tracks never get old

• Topped the summit before the rain came

• Off-season work hits different

Your activities show up in other peoples’ feeds no matter what stage of their active journey they’re in. Someone chasing the splits you just ran. Someone deep in their own training block. Someone who downloaded Strava last week, looking for one reason to keep going. Your description can reach all of them at once.

A simple shape that works: what you got up to then how it felt, then what's next. One or two fun sentences turn a bullet point workout log into something worth reading and interacting with. Some pros treat the description like a training blog that their community can check in week after week to see how the season's unfolding.

While you're there:

• Tag athletes and Clubs right in the description. Type "@" and pick them from the list. They get a notification, and it pulls their community into the conversation. (You can only tag a Club you belong to.)

• Tag your team or a sponsor's Club to give them a visible, in-feed nod. Tagging a Club drives people back to it with a prompt to join.

• Tag the effort for what it is. Strava's Race, With Pet, Commute, Workout, Long Run, With Child, and other tags help mark your activity in the feed and sort it in your training log, so a race reads as a race at a glance. Tagging a run, walk, or ride as a Commute supports Strava Metro in helping cities plan safer communities, bike lanes, and paths. 

• You decide who can tag you back. Mentions are a privacy control too (more on that here.) Set who can tag you to ‘Everyone,’ ‘Followers,’ or ‘No one.’

And keep it real. The slow days, the rough ones, the sessions you almost skipped – that honesty is the authenticity the badge stands for, and it's what people follow. The posts that lift someone else go furthest of all: a hard day shared, a comeback that tells another athlete it's possible.

Your stats say what you did. A photo shows what it looked like – the sunrise you earned, the mud you brought home, the empty road at an hour nobody else was up for. That's what stops a thumb mid-scroll. And it matters:

Here’s a few things to keep in mind when adding content: 

• Add as many photos and clips as you like, but the feed shows six on mobile and twelve on web – so lead with your strongest. Then set your highlight (long-press a thumbnail): that's the cover people see first.

• Clips run up to 30 seconds each (anything longer auto-trims to the first 30) in any orientation. Your highlight video autoplays silently in the feed, so make the first second land and don't rely on sound.

• Think shot list, not just a finish-line selfie. There’s nothing wrong with a selfie or two but the more your photos can do the talking, the better. Consider adding a shot that sets up where you are (your POV, the starting point, your gear, etc.), the effort (mid-climb, mid-rep, mid-lane), and the payoff (the summit, the clock, the face). Faces, places, and weather give context the map can't.
  

One pro-level safety note: photos and videos can also give away your location. Before you upload, check that there aren’t any recognizable elements (street signs, landmarks, etc.) that you don’t want shared.

You've got the subscription to back it up: pace and power zones, heart-rate analysis, Relative Effort, Best Efforts, and full Segment leaderboards with your PR comparison. Surface the one number that tells the story — let the negative split, the Segment you finally took, or the watts you held on the last climb be the headline.

And it's your call what the story includes. Badge holders can show or hide effort data (power, heart rate, speed, even start time) on any activity. Holding your numbers back before a goal race isn't hiding, it's a storytelling decision and a competitive one. Privacy 101: Balancing growth with privacy covers the how.